Independent Evidence
This site is Melanie Wright’s first-party professional record. The sources below are included where independent public material corroborates roles, strategic partnerships, initiatives or professional activity.
Public sources below corroborate the specific roles, partnerships and activity described in each record. Entries awaiting a public source remain clearly marked.
Kantar — Qualtrics Partnership
What this corroborates
Kantar publicly describes its partnership with Qualtrics and the combined proposition spanning the Qualtrics XM platform with Kantar consulting, implementation and managed services. This is organisational corroboration, not personal attribution to Melanie.
Date
Publication date not stated.
Source
Kantar — Qualtrics Gold Partner
What this corroborates
Kantar confirms its Gold Consulting Partner status in the Qualtrics Partner Network, supporting the strategic scale and maturity of the Kantar–Qualtrics relationship. This is organisational corroboration, not personal attribution to Melanie.
Date
18 July 2025
Source
Qualtrics
What this corroborates
Qualtrics identifies Melanie Wright as Global Ecosystem Leader, Kantar and quotes her directly about Kantar’s strategic partnership with Qualtrics, co-innovation and shared growth. This does not corroborate specific revenue figures.
Date
14 July 2025
Source
Medallia
What this corroborates
Medallia publicly names Melanie Wright from Kantar in connection with Medallia Experience London and Kantar’s sponsorship and ecosystem activity.
Date
Exact publication date not stated in the accessible post.
Source
Bain & Company / Global CX Standards
What this corroborates
Bain publicly confirms that Bain, Kantar and Qualtrics jointly created the Global CX Standards initiative in 2024. This corroborates the organisations and initiative, not Melanie’s personal creation or ownership of the programme.
Date
2024 — initiative creation year; publication date not stated.
Source
Kantar — Medallia Experience London
What this corroborates
Kantar publicly describes Melanie Wright as its Global Partner Leader and links her directly to Kantar’s Medallia partnership activity.
Date
Exact publication date not stated in the accessible post.
Source
Women in CX
What this corroborates
Women in CX identifies Melanie Wright as Global Partnership Lead, Kantar, responsible for the Qualtrics relationship, and references her earlier SaaS CX sales career.
Date
2023 awards edition; exact publication date not stated.
Source
Identity & Professional Profiles
LinkedIn — Melanie (Mel) Wright
What this corroborates
Melanie Wright’s primary professional identity and the connection between the names Melanie Wright and Mel Wright, together with her career history and public professional activity across Kantar, Qualtrics, Medallia and QuestionPro. LinkedIn is an identity and professional-profile source, not independent verification of every career metric. Profile link awaiting confirmation.
Date
Not supplied.
Source
Verified LinkedIn profile link to be added when supplied.
Evidence standard
Only public, independently accessible sources are included here. Internal records, confidential company material and first-party career claims are kept separate from this external evidence register.